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Samsung's 2025 model OLED was pretty spectacular, especially if you were watching in a bright room. In 2026, the Korean giant is bringing the Art Store to its OLED panels for the first time, while expanding its lineup of glare-free models.
And the best news is that the TVs are available from today.
Designing a TV that doubles as a gallery
The flagship S95H is the standout of the new range, marking the first time Samsung has brought its Art Store to an OLED panel. This gives you access to more than 5,000 digital artworks, turning the screen into a framed masterpiece when you aren't watching a movie.
To help it blend into your decor, Samsung has used a FloatLayer Design that allows the TV to sit flush against the wall.
It also supports a new Wireless One Connect Box, which can transmit high-quality 4K signals from up to 10 metres away, so you can hide all your messy cables in a cupboard across the room.
Better viewing in bright Australian rooms
One of the biggest complaints about OLED TVs has traditionally been their mirror-like reflections in sunny rooms. Samsung is addressing this by expanding its specialised Glare-Free technology, moving it beyond the flagship model and down to the more affordable S90H series.
This matte finish is designed to diffuse light, meaning you won't see the reflection of your windows or floor lamps while watching dark scenes. Both the S95H and S90H also feature high-speed 165Hz refresh rates, which is great news for gamers looking for smooth, blur-free movement.
Samsung Australia Director of AV, Simon Howe, said Australians have previously had to choose between pure performance and lifestyle features.
“This year, Samsung has brought these experiences together in the OLED S95H series, combining breathtaking OLED picture quality, powerful AI processing and thoughtful design innovations,” Howe said.
Smarter AI for sport and sound
Under the hood, the new range uses the NQ4 AI Gen3 Processor to clean up lower-quality footage and make it look closer to native 4K. There is a specialised AI Soccer Mode Pro that recognises live matches and sharpens the players while making the stadium crowd noise feel more immersive.
For those who struggle to hear dialogue over loud background music, an AI Sound Controller separates voices from the rest of the audio. This allows you to boost the clarity of what people are saying without having to crank the overall volume.
Samsung is also promising long-term value with its One UI Tizen OS, pledging to provide platform upgrades for up to seven years. This ensures your smart TV features stay current and secure well into the 2030s.
Pricing and availability
The Samsung 2026 OLED range is available starting today from the Samsung online store and major Australian retailers.
Samsung OLED S95H (Flagship)
- 83-inch: $9,999
- 77-inch: $7,999
- 65-inch: $5,299
- 55-inch: $3,999
Samsung OLED S90H
- 83-inch: $7,499
- 77-inch: $5,499
- 65-inch: $3,999
- 55-inch: $2,999
- 48-inch: $2,399
- 42-inch: $1,999
Samsung OLED S85H
- 83-inch: $6,499
- 77-inch: $4,499
- 65-inch: $3,299
- 55-inch: $2,499
- 48-inch: $1,999