As the AI steamroller accelerates, how do we avoid getting crushed?

Google put its foot on the AI accelerator at its I/O conference this week. It wasn't a surprise. Google has been ramping up its AI activity for years, so the search giant going "all-in" was pretty much guaranteed.

But this week's announcements also put in focus Google's vision for the future of the internet. It wants to be your only destination for information. Its AI search will compile information from hard working content creators and pass it off as its own, which will limit traffic – and with it revenue opportunities – for the businesses and people who make the content in the first place.

As one of those people, I'm thinking long and hard about what that means for BTTR. It's already hard running a media business, but Google's changes are going to make it nigh on impossible.

Until next week

Nick @ BTTR

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This week on BTTR

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Product news

With the ongoing existential crisis around AI search and the need to find external work to pay for food, I haven't been able to cover all the product news this past week, so I'm trying something new, and consolidating it into the Roundup. Let me know what you think.

• Swann has updated its MaxRanger4K home security lineup with a couple of new products: the MaxRanger4K Long-Range Wireless Video Doorbell and the MaxRanger4K Mini Long-Range Wireless Security System. 4K footage with a 300 metre range. Doorbell launches in June for $349.95, Mini camera available now for $499.95 (2 Camera Kit), $698.95 (3 Camera Kit), $899.95 (4 Camera Kit), $199.95 (Extra Camera).
• Roborock has launched the Roborock Saros 10R. Just a couple of months after the Saros 10 launched, this model is just 7.98cm tall and offers 20,000 Pa of suction, and costs $2,899. [Buy]
• Arlo is adding AI smarts to its Secure Plus service plan. With AI, Arlo cameras can now detect and notify you if it hears a scream, a gunshot, a dog barking, or glass breaking. Arlo Secure Plus will set you back $15/month, paid annually.
• Sennheiser has new open in-ear earbuds, called the ACCENTUM Open. Lightweight at 4.4 grams each earbud, with 6.5 hours playback on a single charge, these are available now for $179.95. [Buy]
• HMD has a new Flip phone, the HMD 2660 Flip. It's low specs (2.8-inch QVGA screen, 0.3MP camera, 128MB storage) give it a low price of $129.
• Sony has a cool new shooting grip/tripod for its Alpha cameras. It has a pop-out remote control with a range of about 10 metres. Costs $$279.
• Dyson has launched a super-thin new vacuum called the PencilVac. It looks like a pencil. It compresses the dust and lets you eject it without touching it. Dyson says it's "Coming soon", though no price or release date yet.
• Eufy has a new smart lock. The S3 Max uses the veins in your palm as biometric data for hands-free entry. It also has a doorbell and a camera, making it an all-in-one front door security solution. Costs $899.95, available now. [Buy]
• Fujifilm has a new X-series camera, the X Half. Retro experience with 13 film simulations and a 240g body, plus a built-in 32mm f/2.8 lens and 1-inch CMOS sensor. Available for preorder, costs $1,349.

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