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It's not quite Black Friday or Boxing Day, but Insta360 is still hoping you like to save during the sales event that is... Easter?
That's right, the action camera brand has up to 30% off a selection of its products from today until 22 April 2026. If you've been thinking about shooting some action video, this sale is definitely worth checking out.
The promotion covers almost the entire catalogue, ranging from the high-end 8K 360-degree flagship units to the tiny, wearable GO series. It is a well-timed opportunity for those planning a getaway over the school holidays or the ANZAC Day long weekend to organise their travel kit.
Flagship 360-degree power
The headline deal involves the newer Insta360 X5, which features a massive 1/1.28" sensor and a triple AI chip.
This hardware allows for much better performance in low light and higher dynamic range, meaning your sunset beach shots won't look like a grainy mess.
The X5 Essentials Bundle is down to $998.99, while the older but still very capable X4 Standard Bundle sees a significant 30% price cut, bringing it down to $525.99.
Both cameras allow for "reframing," a process where you film everything in 360 degrees and then choose the specific camera angles later using an app.
Traditional action and tiny sensors
For those who prefer a traditional wide-angle action camera, the Ace Pro 2 is seeing its first major price drop. The Xplorer Bundle, which includes a utility frame and an extra battery, is down 20% to $659.99. This camera is particularly useful for those who want a flip-up screen to see themselves while vlogging.
If you want something that disappears on your clothing, the GO Ultra Creator Bundle is down to $755.99. Weighing only 53g, this is essentially a thumb-sized camera that magnetically clips to a pendant on your shirt, allowing for hands-free first-person perspectives without a bulky head strap.
Smooth smartphone footage
Smartphone users haven't been left out, with the Flow 2 Pro Creator Bundle seeing a 30% discount.
This gimbal uses AI to track subjects, essentially acting as a robotic camera operator that follows you around the room while you record directly into your phone.
Pricing and availability
The Insta360 Easter sale runs from 2 April to 22 April 2026.
Key Sale Pricing:
- Insta360 X5 Essentials Bundle: $998.99 (was $1,109.99)
- Insta360 X4 Standard Bundle: $525.99 (was $747.99)
- Insta360 Ace Pro 2 Xplorer Bundle: $659.99 (was $829.99)
- Insta360 GO Ultra Snap & Shoot Bundle: $689.99 (was $789.99)
- Insta360 Flow 2 Pro Creator Bundle: $199.99 (was $289.99)
Retailers: Deals are available via the Insta360 Webstore, Amazon.com.au, JB Hi-Fi, Harvey Norman, and The Good Guys.
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