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Black Friday Australia 2025: 300+ of the best deals (so far)

Nick Broughall
Nick Broughall

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Black Friday is here. If a retailer is planning to offer discounts during the biggest sale of the year, it's now live..

There are a lot of deals. I'm trying to pull out the best offers from each retailer in this guide, but if I miss something, let me know!

So, here are the best 300+ deals I've discovered so far for Black Friday 2025.

Amazon Black Friday Deals

Amazon always goes big with its Black Friday sale, and 2025 is no exception. You could spend days trying to uncover every discount by browsing through the Amazon Black Friday sale page. Instead, here are my top picks:

Amazon Devices

Mobile Phones and accessories

Headphones and audio

Computing

Cameras

Wearables

Vacuum Cleaners

Kitchen Appliances

Tech and appliance stores

The Good Guys

Shop the entire Good Guys Black Friday sale.

Betta

Shop the entire Betta Black Friday sale.

Kogan

Browse the full Kogan Black Friday sale.

LG

LG has over 100 products discounted as part of its online store's Black Friday sale. I've picked out the 10 biggest discounts below.

Samsung

Looking for a big TV? Samsung has a lot of them discounted in its Black Friday sale. Plus more! Top picks below:

Eufy

Eufy's smart home range offers more than just home security, but that's where some of the best savings are this Black Friday.

JB Hi-Fi's

JB is one of the biggest tech retailers in the country, and it has a pretty massive sale on this year. Here are my top 10:

Audio Brand Black Friday deals

SONOS.com

Black Friday is a great time to buy new speakers, and Sonos' ecosystem is pretty great. Here are my picks for the best offers when you shop directly from the Sonos online store, but you can browse the whole sale too.

Sennheiser

Shop the entire Sennheiser Black Friday Sale.

Bose

Bose has slashed prices across a wide range of its products for Black Friday this year. My top picks:

Shokz

Shokz makes a solid set of open-ear headphones, and now you can pick up those products for up to 32% off the RRP. Shop the whole Black Friday sale, or check out my top picks:

JBL

There are some big discounts at JBL this year. Browse the full Black Friday sale if you're looking for a new speaker or headphones.

Mobile Phone black Friday deals

Mobileciti

Mobileciti has up to 50% off select items with its Black Friday sales. There are lots of products discounted, so browse the entire sale if you want something in particular. Plus you can save an extra 5% off with the code BFX5.

Nothing

You can save at least 14% on pretty much everything from the Nothing and CMF lineup for Black Friday. The biggest discounts are on the smartphones, though:

Green Gadgets

Who said you had to buy new? Green Gadgets has a heap of older and newer Apple and Samsung handsets on sale, all completely refurbished. You can just browse the full sale, or check out my picks below.

Spacetalk

Kids' wearables brand Spacetalk has space-walked into its Black Friday deals. It's a great time to buy if you've been thinking about picking up one of their watches:

Phonebot

Give tech another chance by buying refurbished product this Black Friday. Phonebot offers a wide range of products at a discount. Here are my picks:

Floor cleaning brands Black Friday deals

Ecovacs

Shop the entire Ecovacs Black Friday sale.

Tineco

Tineco is bringing some significant discounts across its lineup of wet/dry vacuum cleaners. You can browse the whole sale on its site, or check out my favourite deals below:

Roborock

Shop the entire Roborock Store Black Friday sale.

Bissell

Kitchen Appliance brands Black Friday sales

Breville

Breville has sliced a pretty big chunk off the price of a range of its products. Browse the full sale, or check out these offers:

Kenwood

You can browse all of Kenwood's online sales here.

Ninja Kitchen

It's no secret I'm a big fan of Ninja appliances. If you've been thinking about picking one up, Ninja's Black Friday sale is pretty good this year!

Camera Brands Black Friday deals

Insta360

You can shop the entire Insta360 Black Friday sale, but these are my top picks:

DJI

These are the hottest deals on offer from drone-maker DJI, but there are more to see on the company's Black Friday page.

Portable power station Black Friday deals

EcoFlow

Shop the entire EcoFlow store Black Friday sale.

Bluetti

If you're looking for a portable power station for your next camping trip, Bluetti has some big discounts in its Black Friday sale.

Computing Black Friday deals

Razer

Check out the full lineup of Razer Black Friday and Cyber Weekend sales.

HP

Take a look at all of HP's sale items on its Black Friday page, or check out my top picks below:

Espresso Displays

Aussie brand espresso makes exceptional portable monitors, and has a range of offers on its lineup for Black Friday.

Home Security Black Friday deals

Software Black Friday deals:

NordVPN

Mobile plan and Internet Black Friday deals

More Telecom

More Telecom is offering up to $75 in bill credits when you sign up for both Mobile and nbn plans. See More Telecom's offers.

Tangerine Telecom

Tangerine has Black Friday discounts for both new NBN and new Mobile customers:

Telechoice

Telechoice has a bunch of price drops on its SIM-only prepaid and postpaid plans, which has the added benefit of stacking with the double data promotion it's also running at the moment:

Mattress Black Friday deals

Newentor

Newentor is promising an extra 8% off every product, with savings up to 63%, and an additional 10% off if you spend more than $1,000. Browse the whole Black Friday sale, but for a Queen-sized mattress, that looks like this:


When is Black Friday?

Black Friday is always the Friday after US Thanksgiving, which means it will always be the fourth Friday in November.

In 2025, Black Friday will be on Friday 28 November.

That said, the past few years have seen retailers launch deals earlier and earlier. In fact, you can expect to see Black Friday deals appearing from late October to Early November.

What is Black Friday?

In the US, Black Friday is the day after Thanksgiving, marking the unofficial start of the Christmas shopping season. It was celebrated as the day retailers' accounts went from being "in the red" to be being "in the black".

However, its true origins seem to rise from Philadelphia in the 1960s. Police officers would call the Friday after Thanksgiving "Black Friday" because of the influx of tourists and the extra work it brought.

Today, it's a global shopping phenomenon, renowned for its exceptional sales and discounts. It takes place in the weeks before Christmas, making it a great time to shop for the holiday season. It's also the last big sale event before Boxing Day.

Where can you find the best Black Friday deals in Australia?

Australia's top retailers, both online and in-store, participate in Black Friday. Expect major discounts from giants like JB Hi-Fi, Harvey Norman, Amazon, Kogan and more.

With so many retailers offering so many discounts, the team here at BTTR is here to help. We'll be combing the online stores looking for the best deals and sharing them.

How to get the most from the Black Friday sales

It's easy to get overwhelmed with the sheer volume of sales on offer over the Black Friday sales period. That's why we recommend you come up with a plan and stick to it.

  • Start early. Some retailers start their sales in the week leading up to Black Friday. Keep an eye out!
  • Do Your Research: Compare prices across different retailers to ensure you're getting the best deal.
  • Make a List: Avoid impulse buys by sticking to a shopping list.

What to shop for during the Black Friday sales

You will find discounts across pretty much every product category. But after years of tracking the best deals and monitoring top retailers, I've determined that these are the areas that you'll find the biggest discounts:

  • Electronics: Expect significant discounts on items like TVs, laptops, and smartphones. The Nintendo Switch is always discounted, and it makes a fantastic Christmas gift.
  • Fashion: Many clothing and accessory retailers offer substantial markdowns.
  • Home and Kitchen: Appliances and home goods often see major price cuts. It could be the perfect time to buy an air conditioner before Summer.
  • Toys: I've seen some epic savings on toys like Lego or board games.

Online vs in-store shopping

While in-store shopping can offer the thrill of the hunt, online shopping provides the convenience of avoiding crowds.

Retailers usually have the same deals online and in-store, so think about what makes you more comfortable before deciding how to shop.

While in-store Black Friday shopping has never reached the same fanatic heights in Australia as in America, it's still good to consider your personal safety by shopping online as well.

Black Friday is an excellent opportunity to snag great deals on a wide range of products. With our comprehensive guide to Black Friday sales in Australia, you'll be well-prepared to make the most of this shopping event.